Bahrain Victorious announce NEVERSECOND As Official Sports Nutrition Partner

Bahrain Victorious and Neversecond are pleased to announce a multi-year partnership agreement, starting in 2022.
As Official Sports Nutrition Partner, Neversecond will supply the team with a range of products developed according to the most reliable scientific research and clinical trials run in the exclusive Neversecond Performance Lab™️.


Bahrain Victorious’ Nutritionist Marcel Hesseling: “We are really excited to start with Neversecond as our new sports nutrition partner. Sports nutrition plays an essential role in our team race performance strategies. Neversecond’s products fit in perfectly with this. All of their products are scientifically based and developed to support and optimize the performance of our riders. For us, it was vital to find a sports nutrition partner listening to the feedback and ideas from our riders and performance staff. Through the collaboration and exchange of knowledge and feedback, we are convinced that together we can further improve in this area”.
Bahrain Victorious athletes have been testing Neversecond products this season, working together to develop groundbreaking new products and fulfil their mission: to make the best products and contribute to scientific discovery.


Bill Armstrong, CEO of Neversecond: “Neversecond is thrilled to be the exclusive performance nutrition partner of Team Bahrain Victorious. Our collective goal is to deliver performance results through Neversecond’s premium products and guidance system. We thank Team Bahrain Victorious for their partnership and belief in our products, system and team.”

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